March 15, 2001
Toys that Think... and Talk...And Learn

Don't look now, but your child's new toy really does have a mind of its own. With the advent of smarter, smaller, faster chips, content is coming from some surprising places. Toys like Tamagotchi and Furby use artificial intelligence to turn kids into virtual parents. Meanwhile, the humble card game Pokemon has grown into a multi-million dollar transmedia conglomerate, and Intel and Microsoft each have their own toy divisions. As kids get smarter, their toys get smarter too. How has child's play become a driving force behind both technological and creative innovation?